Which of the following will you need to start an email marketing programme?
- A collection of email templates
- A ‘Contact Us’ form
- A way to collect people’s email addresses
- A set budget
Explanation:
To start an email marketing program, you will need a way to collect people’s email addresses. This can include a sign-up form on your website or social media channels. You will also need a set budget to cover the cost of email marketing software and any other expenses associated with your campaign. While having a collection of email templates can be helpful, it is not necessary to start an email marketing program. A ‘Contact Us’ form is more closely related to customer service than email marketing.