When it comes to knowing which social media platforms to focus your efforts on, how can you work out which one will work best for you?
- A Compare follower numbers across platforms
- B Use online analytics tools to measure engagement
- C See what competitor businesses are using
- D Ask friends and family which platforms they use
Explanation:
When it comes to knowing which social media platforms to focus your efforts on, you can work out which one will work best for you by B Use online analytics tools to measure engagement. Online analytics tools such as Google Analytics and Hootsuite Insights can help you to track your social media metrics and understand which platforms are driving the most traffic and engagement. By using these tools, you can also gain insights into your audience demographics and interests, which can help you to create more targeted content that resonates with your followers. Other factors that you may want to consider when choosing social media platforms include your business goals, target audience demographics, content themes, and posting frequency.
