What does CRM stand for?
Custom Rendering for Mobile
Custom Relationship Modules
Customer Relationship Management
Customer Rotation Model
Explanation: The correct answer is ‘Customer Relationship Management.’ CRM stands for Customer Relationship Management, which refers to a set of practices, strategies, and technologies used by businesses to manage and analyze customer interactions and data throughout the customer lifecycle with the goal of improving relationships, retaining customers, and driving sales growth. CRM systems enable organizations to centralize customer information, including contact details, purchase history, communication preferences, and interactions across various channels, such as email, phone calls, social media, and website visits. By consolidating this data into a single, unified platform, businesses can gain valuable insights into customer behavior, preferences, and needs, allowing them to tailor their marketing, sales, and customer service efforts more effectively. CRM systems also facilitate automation of repetitive tasks, personalized communication with customers, and segmentation of customer groups for targeted marketing campaigns, ultimately enhancing customer satisfaction and loyalty. Therefore, Customer Relationship Management (CRM) is a fundamental concept and strategy in modern business practices, emphasizing the importance of building and nurturing strong relationships with customers to drive sustainable business growth and success.