What can conversion tracking in search help you measure?
- How many transactions are completed on your site overall
- How many people click on your SEM ad and end up browsing your site
- How many people visiting your site from a search ad end up completing a purchase
- How many customers your ad has converted into brand ambassadors
Explanation:
Conversion tracking in search can help you measure how many people visiting your site from a search ad end up completing a purchase. It allows you to see which keywords and ads are driving the most conversions, so you can optimize your campaigns for better performance.