What can Brand Lift measure?
View-through rate, watch time and drop-off percentage
Brand awareness, ad recall and consideration
Whichever metrics matter to your client
Impressions, clicks and reach
Home » YouTube Creative Essentials Assessment Answers » What can Brand Lift measure?
What can Brand Lift measure?
View-through rate, watch time and drop-off percentage
Brand awareness, ad recall and consideration
Whichever metrics matter to your client
Impressions, clicks and reach