To improve your agency’s packaging and pricing, you’ve tasked your team with brainstorming your agency’s new retainer strategy. Your team comes back to you with four potential retainers your company could offer. Which of these proposals is an example of an effective retainer service?
“We could offer a client a retainer that earns us $1 for each retweet we get them on Twitter.”
“We could offer a client a retainer that discounts a website overhaul for them every three months.”
“We could offer a client a retainer that confirms they can call us when they need anything changed on their company logo.”
“We could offer a client a retainer that helps them get more traffic, leads, and sales.”