Sophie’s been asked to create image assets that adhere to best practices for Google App campaigns. She wants to guarantee placement across all channels. At minimum, what image assets should Sophie create and upload?
- At least two landscape images without any superimposed text or logo.
- At least two landscape images with a watermark of the app logo included.
- At least two portrait images with a watermark of the app logo included.
- At least two portrait images without any superimposed text or logo.
Explanation:
Sophie should create and upload “at least two landscape images without any superimposed text or logo” to guarantee placement across all channels for Google App campaigns. This choice aligns with best practices recommended by Google for image assets in app campaigns. By opting for landscape images without superimposed text or logo, Sophie ensures that her assets comply with Google’s guidelines, maximizing their potential reach and visibility across various channels and placements within the Google Ads network. Landscape images are versatile and can be displayed effectively across different ad formats and devices, providing a consistent and engaging user experience. Additionally, avoiding superimposed text or logos prevents potential issues with ad approval and ensures that the focus remains on the visual content and messaging of the ad. Therefore, by adhering to these best practices, Sophie can create image assets that are optimized for placement across all channels within Google App campaigns, maximizing the effectiveness of her advertising efforts.
