Retargeting allows you to…
- Target users, based on the specific actions they take on your site
- Target people, based on their likes and interests
- Appear higher within the search results
- Target people before they come to your website
Explanation:
Retargeting allows you to target users, based on the specific actions they take on your site. This can include things like adding items to their cart or visiting a particular page. By targeting these users with ads that are relevant to their interests, you can increase the chances that they’ll make a purchase.